Locke Street and Westdale Merchants Embrace New Technology and Support McMaster Incubated Company

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  Hamilton, ON – July 5th, 2013 – Bitten Cupcakes & Whoopie Pies, Solee Shoes and Walkers Chocolates have become some of the most innovative small merchants in Canada and maybe the world. They have embraced near field communication technology at the point of purchase and are going to be rolling out a digital loyalty   …Continue Reading


AdvanTag (previously Genietag) featured in Arabnet

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Check-Ins without Connected Devices. GenieTag Utilizes RFID Technology and the Cloud to Reward Customers By Wael Nabbout | July 18, 2012 | Read Article at arabnet It’s Foursquare without cell phones” explains Mohamed Shahin, one of the cofounders of GenieTag, a cloud based check-in service that doesn’t require users to carry any mobile device. Mohamed, along with   …Continue Reading


AdvanTag (previously Genietag) finalist in MIT Enterprise Forum Arab Business Plan Competition

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We are very existed to be selected the finalist round for the MIT Business plan competition, we have competed with over 4500 application, and we went through the first round of the competition competing with 50 great start-ups and now we are in the finalist 14 teams. we are already winners.  We would like to   …Continue Reading


MIT EF: Connecting the online world with the real world is becoming a real challenge for businesses

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Date: Jul 27, 2012 | Read it at MITEF With the burst of social media sites, connecting the online world with the real world is becoming a real challenge for businesses. However for Adam ElDaba and Mohamed Shahin nothing is impossible, the two Egyptian nationals were coworkers in Canada when they first met. Having both   …Continue Reading


MIT Business plan competition featured in TIME Magazine

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Read Full Story At Time Business Gathered together around a wide table, the group of entrepreneurs in Dubai for this year’s MIT Enterprise Forum Arab Business Plan Competition represented a key constituency of the Arab Spring generation: Young, educated, and reform-minded, seeking to create their own opportunities. Among them was Manar Moursi, the principal behind Studio Meem, which repurposes   …Continue Reading